Optimize for Smart phones

How many times have you viewed a website on your tablet or mobile phone? Our busy lifestyles make it imperative that we are connected while on the move. A responsive design is one which adapts itself to the screen size of various smart phones. This improves the user experience while browsing the website on the move. The user does not have to zoom in and out constantly, nor scroll horizontally.

User experience design is a way of designing the website keeping the user in mind. Some websites may have buttons that are not quite cognitive. Leading a user to your call of action may not be quite obvious. The user may not be navigating the site as intended too. A user experience design is a more intuitive design , and considers the users psychology and not just the aesthetics of the web design.

Yes, more and more people now do their shopping over the Ipad or their smart phones. You cannot afford to lose out on the mobile audience who does their shopping very planes, trains and automobiles. 

An ecommerce responsive design will show perhaps only 2 products at a time on a smaller screen, so that the user does not need to scroll. The image will also appear more clear. 


Sometimes a responsive design may need to forgo some of the graphics of the original design, but big heavy images are slower to download so just as well keep the mobile site fast and easy to use.